Description

One of the highlights of working on the Securance brand identity was the opportunity to create a memorable and versatile logo. I explored various design concepts, taking into consideration the brand’s values and target audience. The Securance team actively participated in the design exploration, providing valuable insights and preferences. Through an iterative process, I was able to develop a logo that effectively represented Securance’s identity while being visually appealing and easily recognizable.

Throughout the entire process, the Securance team demonstrated enthusiasm and a deep understanding of their brand. Their constructive feedback and active involvement contributed to the successful development of the brand identity. It was a true partnership, where I collaborated to bring their vision to life.